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Hyundai teams with Bryan Herta Autosport for Pirelli World Challenge TCR class

Hyundai has announced a new partnership with Bryan Herta Autosport, creating a factory-sponsored race team drawing expertise from its new N performance models to compete in the 2018 Pirelli World Challenge Touring Car Racing (TCR) class. Bryan Herta Autosport will fine-tune two versions of Hyundai’s i30 N TCR racecars currently available to customers in Europe and develop all aspects of the race team, from vehicles and technicians to drivers, coaching and team management.

“Hyundai is thrilled about the prospects for our new N branded racing team competing in the Touring Car Racing class of Pirelli World Challenge,” said Dean Evans, chief marketing officer, Hyundai Motor America. “Our new partnership with world-renowned Bryan Herta Autosport and their phenomenal drivers coupled with the proven capabilities of our Hyundai i30 N racers puts us in a great position for success in the 2018 TCR season.”

Bryan Herta added, “We couldn’t be more excited about our new relationship with Hyundai N in this highly competitive manufacturer-based Pirelli World Challenge TCR class. Having witnessed the untapped potential of the i30 N TCR race platform for this series, we’re more than confident we can leverage the strength of Hyundai’s racing and performance groups to great success in the 2018 season.”

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